Ikea Canada is kicking off a year-long focus on affordable cooking and eating with a special $1 breakfast promotion at all Swedish Restaurant locations nationwide this Saturday, Sept. 13.
From store opening until 11 a.m., Ikea Family members can enjoy a full traditional breakfast for just $1. Membership in the Ikea Family loyalty program is free and can be completed online in advance or in-store.
All proceeds from the promotion will go to Breakfast Club of Canada, helping children across the country start their day with nutritious meals that support learning and development.
“At Ikea we believe that cooking and sharing meals should be a joyful and accessible experience for everyone,” said Rob Kelly, Chief Commercial Officer of Ikea Canada. “This year, our focus is on helping people create kitchens and dining solutions that make everyday cooking easier, more enjoyable, and more sustainable.”
The initiative reflects Ikea’s broader mission to support Canadians through the entire food experience — from kitchen organization and meal prep to dining and cleanup — while giving back to the community.
Breakfast Club of Canada President and CEO Tommy Kulczyk praised the partnership, saying that corporate collaborations like this “fuel futures” by ensuring children start their day nourished and ready to thrive.