Ontario drivers, get ready to dodge the GTA’s traffic jams—and save some cash. The operators of Highway 407 ETR are rolling out a slew of exclusive offers in 2025, targeting over a million customers to lure more wheels onto less-clogged stretches of the toll road.
“With gridlock choking the GTA, our highway’s never been more vital,” said Javier Tamargo, President and CEO of 407 ETR, in a news release. “We’re opening up sections that can handle more traffic, all while keeping that smooth, world-class ride drivers count on.”
The push focuses on juicing up rush hour flow, with tailored promotions designed to ease peak morning and afternoon congestion. Details on specific deals are under wraps, but here’s the scoop: offers vary, they’re non-transferable, and you’ve got to opt in by each deadline. Once you’re in, 407 ETR will ping you with confirmation and spell out the terms—think eligible plates, dates, and times.
To jump on these offers, you’ll need a 407 ETR My Account with no overdue balance. Pro tip: log in, opt into marketing emails, and add 407 ETR to your contacts so legit offers don’t vanish into your junk folder. Skeptical about an email? Cross-check it in your My Account portal.
The deals apply only to the 407 ETR’s turf—QEW in Burlington to Brock Road in Pickering—not the provincially owned section. Want more? Hit up 407etr.com for the full rundown.
In a region where every minute on the road counts, these offers could be your ticket to a faster, cheaper commute. Don’t sleep on it—your next drive might just cost less.