Get ready to cheer louder, dream bigger, and feel the pride—tennis legend Serena Williams is now a co-owner of the Toronto Tempo, Canada’s first WNBA franchise, set to tip off in 2026! Announced on March 3, 2025, Williams’ partnership with Kilmer Sports Ventures Chair Larry Tanenbaum brings a global icon to your city, inspiring fans, elevating women’s sports, and giving you a front-row seat to history.
“I’m thrilled to partner with Larry and all of Canada to create this new WNBA franchise and legacy,” Williams said. As a co-owner, she’ll shape the Tempo’s visual identity—think stunning jerseys and exclusive merchandise you’ll love to wear—ensuring your team looks as fierce as it plays. Starting in 2026 at Coca-Cola Coliseum, with games across Canada, the Tempo is your chance to witness top-tier basketball and support a movement that champions female athletes.
Here’s how this benefits you: Williams, with her record-breaking 23 Grand Slam titles, isn’t just a champion—she’s a trailblazer who’s shattered ceilings in sports and business. Her involvement means young athletes in your community can look up to a role model who’s rewriting what’s possible. “Serena’s the greatest athlete of all time, and her impact on this team and country will be incredible,” said Tempo President Teresa Resch. For fans, it’s a chance to rally behind a team that embodies excellence and empowerment, with season tickets already up for grabs at tempo.wnba.com.
“Serena exemplifies the best of what the Tempo stands for,” Tanenbaum added. Her hard work and determination will inspire your daughters, sisters, and friends to chase their dreams—on and off the court. Plus, Williams’ investment (pending final league approval) signals to you that women’s sports are a powerhouse worth supporting, bringing more opportunities for growth and visibility to Toronto.
Join the Tempo family today—register for the season ticket waitlist and be part of a legacy that’s all about you, your city, and your future.